TrojanOne approaches every endeavour using a meticulous Project Management Process, developed using years of experience and a wide variety of expertise.
Incorporating every element necessary to achieve its objectives, the TrojanOne process serves as the ultimate planning tool for projects and programs the company is executing.
Inherent to the process, evaluation is made according to the measurable marketing objectives established in the initial planning stage. Data collected in-field is reviewed regularly to gauge levels of success versus objectives. These results are then used to refine, and where necessary, reinvent programs to achieve desired results.
TrojanOne uses a reporting system designed to provide the most current information, including preparation of a final report that clearly outlines all variable aspects of the program and its execution. A successful program is defined as exceeding the expectations set by our clients and their customers.
TrojanOne also believes its use of market data to plan programs and measure performance is a key distinction the company enjoys. Having strategic partnerships with IMI Research and the Institute for Sport Marketing, has allowed TrojanOne to build data-driven best practices to serve our clients.