Weighing in on “Why Not Canada?”

Three Canadian Sponsorship Forum veteran speakers are featured in a joint venture between TSN and The Globe and Mail  that makes definite conclusions regarding the possibility of the addition of an NHL franchise in a Canadian market. The investigative six-part series led by journalist David Naylor puts renowned sports business expert Norm O’Reilly, TrojanOne senior advisor and University of Ottawa professor, in the spotlight as he leads analysis and assigns a letter grade to assess franchise viability, while TrojanOne president Mark Harrison and IMI International’s managing partner Don Mayo are also quoted.

View article here: www.tsn.ca